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  As Seen on TV:
Designing Graphics for Television

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The text and images on a computer monitor may seem fuzzy compared to high-quality print, but they're guillotine-sharp compared to what appears on a television set. TV's resolution is far more coarse than that of a monitor, and its color gamut -- the range of colors it can display -- is much narrower. Display a finely detailed, vibrantly colored graphic on a TV set, and it becomes a mass of vibrating lines and garish hues.

Blame it on Fifties. That's when pioneering television engineers and the Federal Communications Commission put their Vitalis-slicked heads together and developed the technical standards upon which television is based. When color television became a reality, the FCC mandated that broadcasters transmit a signal that could still be received by black-and-white sets. This led to compromises in the video signal-encoding technique that remain today.

Graphic designers working in television have long learned how to work within TV's limitations. But many desktop video producers haven't, and this can result in on-screen graphics and titles that not only look hideous on a television but are literally illegal: unable to be broadcast because they would create a signal that exceeds FCC regulations.

My December 1996 "Media" column focuses on the challenges behind designing graphics for TV. If you haven't read the column, it's available on Macworld Online. After you've read the column, you can use your browser's Back button or Go menu to return to this page. (Tip: Because my column relies heavily on graphics and how-to illustrations, you'll get more out of it by reading the print edition of Macworld.)

WHAT'S IN THIS MONTH'S HOTMEDIA   This installment of HotMedia includes the sample graphics that appear in the column as well as links to additional information and some insights submitted by a reader.

GRAPHICS GOTCHAS

 

My column illustrates the challenges of TV graphics by showing several sample graphics as they would appear on the Mac's monitor and as they would appear on a TV set. Unfortunately, a magazine page isn't the best place to show examples like these -- besides being tiny, they're distorted by the printing process.

The GIF file (191K) of these examples that the folks at Macworld Online posted to go with my column doesn't show the graphics well, either -- it's horribly dithered. (But it's still worth looking at if you haven't seen the print version of the column.)

I've assembled a page containing these sample graphics (about 100K) along with the text annotations that appeared in the column.

MORE INFORMATION

  Video Hints -- A useful document containing tips on outputting to video. From the Minnesota Supercomputer Center.

A READER COMMENTS

 

Shortly after my column appeared, I received the following excellent email from a reader. He brings up some good points that were beyond the scope of my column (it is only a three-page column!), so I'm reproducing his email here in its entirety.

Jim Heid failed to mention some important information about creating graphics for television. A 640 x 480 image would have an effect called "wide blanking" horizontally and vertically. This is in effect a black border around the television picture.

Though this black border would be outside of the action safe area and not likely to be seen on most televisions, test equipment at production and broadcast facilities will see this border and thus likely reject the material.

Since the Power Mac 8500 (and many other video output devices) is only capable of outputting a 640x480 image, they are not suited for high-end video output. An output device must be capable of outputting 648x486 analog images (or 720x486 for component digital video).

Few devices, such as the Truevision Targa 2000 or Intelligent Resources Video Explorer board sets, are capable of outputting full resolution images. Another solution is a desktop video disk recorder, such as the Sierra Design Labs Diskovery or Accom WSD, which connects to the Mac via SCSI and/or ethernet. With the exception of the Targa 2000 board, these devices don't allow real-time playback direct from the Macintosh, but instead record frame-by-frame to tape or disk. The video could then be played-back in real-time from the tape or disk recorder. (The Targa 2000 boards use compression to achieve real-time playback.) We have spent countless hours explaining to artists the requirements of computer-to-television conversions. I hope this clarifies some of them.

Ken Spickler
ken@edsdigital.com

Excllent points, all. Thanks for the insights, Ken!



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